product & service designer
I am a user-focussed senior product designer. I lead and encourage, research & understand, conceptualise & prototype, design & deliver: all to develop great digital experiences.
My approach is based on the belief that good design is about people; listening and empathising, thinking about needs and challenging with ideas that innovate. I work collaboratively, with stakeholders, product managers, designers, developers and users to solve digital problems.
I have over 15 years experience, most recently at FutureLearn, where I've been a key driver in uncovering the need for and delivering a whole new B2B targeted product, have led the design from idea to launch of a subscription-based offer, have driven our design system through an entire rethink and have used my creative thinking and storytelling skills to influence the company’s strategy and direction for consumers.